First Alternative Board of Directors
Meeting Minutes
Tuesday, October 18, 2005

 

Board Members present: Colin King, Margaret Jack, Max Jones, Dave Hockman-Wert, Steve Albright, and Toni Hoyman
Board Members absent: Joanne McLennan. Chris Bentley and Esther McEvoy
Staff present: Michele Adams, Dana Allen
Board Advisor: Marcia Shaw
Consultants present: None
Owners present: Anne White, Jerry Heilman, Charlie Tomlinson
Scribe: Cheryl Good

 

Secretary Colin King opened the Board meeting at 6:32 pm. Introductions of owners present
I          Owner Comment: 
Charlie Tomlinson (owner #33509 J) made a brief request of the board regarding renewal energy.
· He read a statement (see attached) asking that the Board increase the number of Blue Sky blocks purchased by 50 for a total of 100 blocks of the energy usage. This works out to about a $450 increase each month. He connected this request to our guiding principles and to several L policy statements. He suggested the extra expense be booked to below the line expenses.
· He stated that the city council is planning to put out a challenge to the community to increase participation in renewable energy from 9% to 15%. The city will be participating by increasing to 7% of their energy coming from renewable energy.
· Currently FA is purchasing 50 blocks and 613 blocks would be 100% of our energy usage, so 100 blocks is 16%.

Board Discussion
· Where does this comment go? It doesn't get talked about it tonight. It can get sent to the next executive meeting.
· Toni would like it to go to the next Finance committee. Marcia agrees it can go to that meeting but advises to be careful on the deadline given because it may take longer to do the research. What does it take to get this item on the next Finance committee agenda? Does not need to go through the executive committee first.
· Suggestion to go to next agenda item because of limitations of timing and come back to it later.

Board Discussion Part II (notes from later in the evening)
· Suggestion for the GM to pursue this option. The extra expense would come from operating expenses rather than an outreach expense.
o A reason to put it below the line because we task the GM for above the line items and this is just an extra expense. So might be good below the line.
· Concern about not knowing the details of the program for commercial business. Is the money going to where we think it is going? Would like to see more research by the decision maker.
· Suggestion to see us meet the request only partly and not all 100 because maybe we want to put the money to other things like patronage refunds or wages.
o A reminder was given that this doesn't affect wages.
o When you choose to spend the money it will take away from any other money you have to spend.
· This seems like the right thing to do and could see the burden divided between outreach and operations. Outreach because of our mission and goals to help acknowledge and make visible our commitment to it.
· Might be best to send this to the finance committee because so much time has been spent already here.
· Another way to look at it is if we had $5000 to spend of alternative energy use, where would we want to place it? Is there another way to meet our goal that might be more effective?

Michele will do some background work and talk to the Finance committee. Since it is an expense, it will come back to Board when reviewing the entire budget and expenses specifically.

II        Finance Agenda Item: Review of Budget Items (Assumptions, Capital, & Non-Ops):
Michele introduced the agenda item by explaining that these assumptions are what are guiding the budget process. The board is reviewing these assumptions earlier this year so they can see the direction of the budget prep before the actual budget is presented. Current Finance Committee members, Anne White and Jerry Heilman, were present for questions.

· Why were gross margin figures taken from data about large stores and payroll figures taken from the data for extra-large stores? Why not just use one set of data?
o Dana's response - This is intentional. We are on the cusp of being an extra-large store but not quite there. Co-ops with 2 stores and in our process of growth are in the extra-large store category. Historically our payroll has been in the lower quartile for whatever group we have been in. Though, since sales increase, payroll has continued to increase over the years.
o Michele would like to put the upper quartile number in for the payroll and the result will be no bottom line. We have to have more in our bottom line because of our outreach programs compared to other Co-ops.
o The categories (e.g extra-large, large) just switched this year, and so there is no clear line of where we fit in.
· Did we choose the size category before looking at the numbers?
o Yes. We have not reached maturity yet, meaning out sales are still growing so it's hard to predict future numbers without much historical data. These benchmarks help guide our budgeting and choosing the best from the categories is smart use of the data.
o Jerry commented that the board's guideline is to pay median of Willamette valley and other coops not "median" from the Cooperative Grocer Survey.
· These assumptions will be approved next month. They are currently being used to direct the budget process and so this is time to bring up concerns of the direction things are heading. More budget details will come next month.
· Why is non-operating income to increase by 11%?
o Plans are to purchase a Calzone Booth cart and increase special events and cooking classes.
o The expense of the cart will be paid back through the Calzone booth sales over the next 2 years. Same as they are doing with the meeting room kitchen remodel so it is not a usual capital budget item
· Concern that Pete Davis survey is in non-ops section of budget rather than operational section.
o Dana - This is research and development and is always in non-ops. This is because we don't know whether this would ever be revenue.
o Comment that they could see how it could be in both places.
· Michele will be asking for $250,000 for the capital budget. The exact items will be determined by Michele, so this list is just some idea of types of things it could be used for. It will be put in the appendix as a reference.
o For example, Calzone Booth is not really based at the South Store but it was convenient just to put it there for the Board to see.
· $50,000 will be given back related to the rack system
· Why is payroll only listed to increase by 2.2% and minimum wage will be 3%. Don't owner workers get min wage?
o Yes they will get minimum but the Paid Sub category will balance it out.
· Question for Jerry. How does this budget compare with other budgets you have seen? What are some new things you notice or things that look peculiar?
o Assumptions and capital budget are very similar
o Biggest change is shuffling around percentages (not numbers) in non-ops budget (budget last year to this years budget) such Total Governance and OW wages/Appreciation.
o He is looking at last years budget to this new budget rather than actual to new budget.
· Why does the comment by the medical insurance line item say only number of employees not insurance cost increase? Is there something that this number is based on?
o FA offers a benefits plan where staff can choose to put their benefit dollars towards a variety of programs. If insurance rates increase too much, the employee will have to put more money to that instead of other options.
o At this point looking at the total labor percentage is more important than the details because that will define the outer limits and from there, all the factors within that budget will be adjusted.
o We do compare ourselves to other co-ops in this area for benchmarks.
· Why is the prepared foods area projected to grow 34%? Seems pretty aggressive.
o 2005 we budgeting 100% growth and the North store exceeded that.
o South Store will be double shelf space for grab and go.
· Are any 3rd store projections are included in the budget?
o No. This would come through a budget exception after reviewing a proforma.
· Where does the 3rd store money come from?
o Borrowed money.

Anne, Jerry and Dana leave


III        Approval of Consent Agenda:
Motion 10-2005 (#1) Motion to adopt the consent agenda items as written including: approval of September Board meeting minutes, approval of the October Board agenda, approval of committee meeting minutes, approval of retreat minutes, and approval of GM report. M/S Max/Toni. Motion passed 6-0-0.

IV      Approval of Minutes:
· Consent agenda

V        Announcements and Affirmations:
· Quorum is 5 and Colin is voting tonight so there is 6.
VI        Board Calendar and Timeline
· ORC does not have a 2nd meeting on the 25th. Changing to meeting once a month. More info to come.
VII       Questions/Comments on Committee/Meeting Reports
Board Development Committee: No questions
Executive minutes: No questions
Finance minutes: No questions
Owner Relations:
No questions
Board Retreat: No questions
VIII        Questions or Comments: Monitoring reports submitted by the GM
Questions/Comments:
· Is there an update of the Monroe street info and Marty Schultz' recommendations?
o Michele is suggesting that we don't do the Monroe St. store.
o Marty says the seasonality of the store is not worth the risk. In addition he didn't think the Monroe St. store would pull the pressure off of the North store but rather gain more customers. Increase in customers is nice but we need to address the North Store growth rate.
o Michele doesn't want to spend the money on the market study and would rather put it into the north store. For example, buying out a neighboring business and parking agreements with neighbors.
· The surveys showed lots of support but some very good points for why not to do it were expressed.
· Was the MU at OSU considered? Would Calzone booth do that sort of thing?
o The MU was considered but Michele didn't feel it was serving our goals fully and the summer slow down would still happen even more there. The Calzone Booth could perhaps set up on Campus but that's a whole other area that she doesn't want to go into at this time.
· There is another space on 35th street and that might be a good place
o Michele did look at that but it still shuts down during the summer and it wasn't good enough to solve current issues.
· (An aside comment) A board member commented how the staff survey results were amazing and showed careful thinking and willingness to communicate. Something is being done right for the staff.
· Regarding North Store expansion, what is the square footage of the potential space?
o Roughly 1500 sq feet. Bigger than the meeting room.
o Having a back door to parking lot, more bike parking and having an employee entrance is just the start of the needs. Many things have been deferred because of lack of space at the North Store. Being able to add more shelf space and more space by the registers would be great.
· Does the North Store expansion affect the budget assumptions?
o No. Similar to the 3rd store discussion above.
o Only nervousness is by adding more full services at North, don't know how they will affect the South Store budget items. The combined would stay the same though.
· Timeline for expansion.
o Michele would like to bring a proposal to the November meeting regarding this direction.
· Items for Michele to include in her proposal
o Quantify the value of that additional space?
o What would draw people to the North Store more?
o What would take people away from the South Store (Marty and Dana's opinion)
o What if we do it now compared to later… dollar wise
o What are all the benefits we gain from this? Negatives?
o Marcia suggestion for Michele - Ask for the board to approve your investigation and negotiation only (within these wise restraints). For example, no numbers and leave enough room for counter offers for general wise business dealings. Good to have upper limits and discussing criteria.
o How will it affect parking?
o What timing is best for our business cycles?

IX       Monitoring Report for L-10 Policy (Financial Planning):
Questions/Comments:
· No questions
Motion 10-2005 (#2) Motion to approve the L-10 monitoring report as submitted. M/S Max/Toni. Motion passed 6-0-0.

Review of L-10
Revision date: 2/16/05
Discussion:
· No suggestions

X        Report on Guiding Principle III & IV
Questions/Comments:
· Michele, could you tell us more about the delivery service?
o We have researched it several times and have tried to do it. Have not found a way to do it that is financially possible. It costs too much labor currently. Bike delivery is a great idea.
o It has been a support position at one point but wasn't advertised
o Shopping online seemed like a good option but it has not taken off.

XI        Preview of L-11 Policy (Financial Condition)
Revision date: 2/16/05
Discussion:
· This time the comparison with NCGA will be included.
Break
XII        GM Agenda Item: Market Study
Monroe St issue was address above and Michele does not want to pursue it anymore.
· Regarding the North Store expansion, are we just running from one thing to another or would a market study help us?
o Michele advised that closer to the time of expansion is better so the market study is not outdated. Especially for Philomath and Albany.
· What are the signs that we should consider an expansion?
o Monitor sales per square foot figures.
o Success/failure of niche grocery businesses in Philomath
o Do we need to look at who is coming from Philomath and what they need?
o Do customers that come from the coast and coast range come to Corvallis for other things or would a store in Philomath be good?
o What are the parameters we look for in a community where we would want to grow? These are almost a precursor to a market study.

XIII        ORC Agenda Item: Owner Worker Program Review
Dave introduced the report. In general, the committee was in agreement that it was a good program. The loyalty of the people that are in the programs was astounding. Overall there were no major changes warranted. Suggestion that the cost savings might be found in the area of board compensation as their time is being accrued at 2 ½ times.
Discussion:
· This is one of the best reports they have ever seen from a committee. It is an exceptional example of how things should be reported to the board. Can it be made available for directing future adhoc committees?
· Even though many boards have discussed board compensation, no board has taken on the challenge of actually revamping it.
· The discount is a deferred liability and it is not being tracked that way. It is not a reflection of plush accommodations for the board.
· It is important to make the board position attractive and being able to thank them for their work.
· Should the chairs of the committees be compensated more?
o Not seen as an additional duty because all board members chair committees.
· Problem with discounts is that people end up getting compensated at different rates because of different amounts of groceries purchased. Can the hour and nominal value be related to a discount with a cap?
o Many cooperatives compensate at a set amount of money to get around that.
o Support OWs don't tend to think that the discounts are unequal so I don't think we want to go there.
· I like the idea of when you work you earn a pool that you can draw from when you shop as a way to track support OW hours. For example, if you work 2 hours I get $15 and when I get to the register I get 15% off my purchases up to $15 or whatever I have stored in my pool.
o Still limited by our register systems.
o This is a type of coupon system… see 5b
· Suggestion to not bring up more compensation ideas as the committee has already done the leg work and considered the options in this report.
· Do people feel they work 20hours a month on the board?
o In a rough calculation, I was surprised to find out I do only a little less than 20 hrs a week. I figured out I was making about $8 based on my families purchases. Recommend others to do it, over a longer period of time than a month.
o In preparation for meetings I do about 8 hours a month and sometimes up to 15hours. I feel I deserve the discount now but not necessarily after I'm off the board. The carry over doesn't make sense.
· What committee would address how much this cost is to the bottom line?
o It would be a full board decision.
· The board could shrink it now and for the future and not affect those getting it now.
· Suggestions to discuss at a future meeting and have board members bring back their ideas. Not necessarily next meeting because of the business at hand. Only put it on as an agenda item though if we are really going to do something with it.
o Michele could bring the total number of board members and former board members getting discount now.
o Get it on the calendar for another meeting through the executive committee.
o The dollar amount is small and if it helps people to get on the board we should not bother with it. Don't want to discourage service.
o If people are concerned about getting their money out of their directors, we should aim for 20 hours a month and fill the time with doing other meaningful service like reading more reports, etc.
o I disagree that it is a miniscule amount. The patronage refund is also miniscule but it is important.
o For me, I feel I would like to attract more people to the board and time is important. Compared to the dividend is given to owners that only contribute by buying it seems important, too.

Motion 10-2005 (#3) Motion to accept the ORC report. M/S Toni/Max. Motion passed 6-0-0.

Meeting Adjourned: 9:05pm